ADDER Launches Its New Car Wrap Mockup Tool

ADDER Launches Its New Car Wrap Mockup Tool

We are genuinely excited to announce a successful launch of our new mockup generator tool.

Our new design tool allows anyone the ability to upload their company logo or graphics and in-return receive a custom made car wrap design, done by our design team. We launched this tool to help ensure our clients that their car wrap designs are created in a clear and capturing way, one that effectively advertises their brand and makes sure that they stand out in a lane.

We believe in order to have a quality car wrap it must have these 3 things:

  1. a clear image
  2. a call to action that directs people to a website or to a phone number

  3. a QR code for those people passing by with smartphones to scan and remember for later.

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By far, car wrap advertising is one of the most effective marketing strategies to get people noticing your business. It is important for business owners and marketers to know that a single vinyl wrapped car can generate between 30,000 to 70,000 daily impressions. Even more so, a vinyl wrapped car is the most cost-efficient type of advertising campaign. 

According to the OAAA the average cost per thousand impressions or cpm value for vehicle wraps is just $0.77, making it the cheapest way to reach the most consumers. Below are a few examples of what a average cpm cost would be for other ad campaigns.

  • In the top 100 Television Markets a 30 second Prime time spot cost CPM = $17.78
  • In the top 100 Newspaper Markets a one third page b/w ad cost CPM = $22.9

  • In 23 Magazine Publications a 4 color, one page ad cost CPM = $9.35

  • In the top 100 Radio Markets a 60 second drive time ad cost CPM = $8.61

  • The average for all forms of Billboard ads cost CPM = $2.18

  • Vehicle Wraps cost CPM = $.77

Advertising on a car is a great way to get your brand noticed in an area! Brand awareness is crucial and provides incredible value to build a strong presence in your target market area.

A new report released by the Outdoor Advertising Association of America (OAAA) says, ooh has the greatest impact on awareness, recommendations, and purchase-intent metrics for brands.  

“This analysis tells us brands are increasing media allocation to OOH across multiple categories, proving they understand the power of OOH,” said OAAA’s Chief Marketing Officer Stephen Freitas.

Adder’s GPS vehicle tracking platform is growing many interests from small businesses, advertising companies, marketing agencies, and big brands. Fleet vehicle advertising boosts name recognition 15 times greater than any other form of advertising. More than 95% of Americans are reached by media targeting vehicle drivers and passengers.

We can help grow your company presence in any area and we can help make sure you look good doing so!

Check out our tool today. Submit your company logo or design and our team will create a custom car wrap image and send it back to you! Next we can work with your company to get the right image approved and finalized to start a campaign in your area today.


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