“This attention to the real-world details, of course, means fewer reported impressions overall, which can be frustrating to marketers who like to see big numbers, but there’s a bigger picture to keep in mind — the numbers don’t matter if they aren’t real.”
Advertising for elections and political campaigns effectively, post-2016, takes a fundamentally different approach. Things Changed, Bigly American politicians have a flair for the dramatic, to say the least. We like decisive (divisive?) language, big ideas, promises
“We’ve mapped the entire continental United States for mobile device locations. With it, we can measure variables and KPI’s, we can gain insights — we can build maps. “
Hey y’all, I’m Lillie Beiting. I play a data scientist on TV, but I’m more of a digital marketer who specializes in cross-software ROI attribution modeling and database architecture. I have a ridiculous tech stack:
Every time we’re on the web we’re inundated with pop-up ads, social ads and marketing techniques most of us don’t even understand yet. (And as a business owner, we’re told that digital advertising is the only way to reach audiences.
The chaotic tradition is one that everyone knows will happen every year. So how do businesses advertise for Black Friday?
It really hurts us to see so many people burned by Car Wrap Scams. Because we think it’s bogus that scammers are coopting a legit business model to take advantage of people looking for passive income, we’ve put a guide together to help you avoid the charlatans who give Car Wrap Advertising a bad name.
Whomever you are — Adder offers YOU the opportunity. To earn money whilst driving car wrap advertisements to and fro. Adder offers any man, woman, the opportunity… TO THRIVE WHILE YOU DRIVE!
As a digital marketer who largely focuses on telemetries and predictive analytics, I’m a strong advocate of hypothesis-based marketing campaigns. I spend a good amount of my professional time looking at large sets of numbers before
Whether it’s a primary or general election, constituents need to be engaged wherever and whenever possible. Ad blocker usage is increasing, and trust in online ads is decreasing. With these factors at play, it’s no surprise that many campaigns are looking for other means of engagement with their base.